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Ultimate Facebook Audience Targeting Guide
Creating copy and advertisements for your Facebook marketing efforts is important, but without understanding HOW to set up proper ads and target the right people, at the right time, your marketing efforts could prove to be fruitless!
In this brand-new 4 part training program, I am going to guide you through how to target the perfect audience for your Facebook advertising, why you shouldn’t be using boosted posts, how to use Facebook's ads manager and how often you should be testing new audiences.
Let’s take your Facebook efforts to the NEXT LEVEL.
If Your Ads Aren’t Reaching The Right People,
It Doesn’t Matter HOW Good The Copy Is!
It Doesn’t Matter HOW Good The Copy Is!
Advertising is one of the most important aspects of your virtual business.
Truth is - there is a LOT more to advertising than just making sure your copy is great and your headlines are solid.
There are companies and agencies that will charge you THOUSANDS of dollars to run your Facebook marketing efforts, but in this brand new mini-course I am going to show you the simple steps you can take to elevate your Facebook marketing efforts to the next level.
We aren’t just talking about ad copy here - we are going to take a DEEP dive into audience selection, setting up ads, testing and benchmarks for your marketing and so much more.
Let me hold your hand through the systems I use to reach over 17 MILLION people with as little ad spend as possible.
I want to show you how my simple Facebook ads run to bring in over 2,000 new leads and customers every single week.
Let’s jump in!
Module 1: Why Boosted Posts DON’T WORK!
Module 3: 5 Proven Growth Strategies for a Successful Coaching Business
User beware!
One of the most common mistakes we see new business owners make is falling into the trap of boosting posts from their Facebook business pages.
It’s simple right? You make a post, spend a little, and BAM you reach more people, right?
WRONG.
I want to introduce you to one of the brightest minds in the Facebook advertising world who is going to show you exactly why boosted posts don’t work - and what you can do to move past boosting posts.
We will cover:
- Why boosted posts don’t work
- Why you should be using Facebook Ads Manager
- How boosted posts differ from Facebook Ads
Module 2: Creating Your Customer Avatar
Module 3: 5 Proven Growth Strategies for a Successful Coaching Business
Your customer avatar is basically another term for your audience.
Whenever you’re marketing anything anywhere - figuring out who your perfect audience is will escalate your marketing efforts and make your entire marketing process simple and efficient.
Who is most likely to buy your product?
How do you avoid tire kickers?
Where does audience selection begin?
I cover this and more in this printable PDF you can use to define your audience and start building those audiences in your Facebook Ads Manager.
I’ll show you:
- The definition of a customer avatar
- Examples you can use to build your audiences
- A printable worksheet you can use to discover your customer avatar
Module 3: Testing And Validating Your Facebook Audiences
Data is the key to success.
In order to be successful with your marketing efforts, you need to be able to discover what is working, what isn’t working, and how much budget you will be allocating to your specific audiences.
In this video, I am going to take you through the exact validation steps, benchmarks, and testing requirements we use here at TMB to make sure our audiences are fresh and deliver high-quality leads and sales each and every day.
I’ll cover:
- How to allocate your ad spend to new vs. old audiences
- Benchmarks for success for audiences
- How frequently you should be testing new audiences
Module 4: Facebook Ads Manager Video Training
If you’re like me and don’t come from a technology background, navigating social media platforms and ad creator studios can be extremely overwhelming and confusing.
Don’t worry - I have you covered!
I am creating a step-by-step video that will show you how to best use Facebook Ads manager so that you can set up your ads easily and quickly.
From knowing where to start your ads set up, how to find your results from your ads, and even where to see your tests and previous ads, this video will guide you through how to smash the learning curve and use Facebook ads effectively.
You'll Learn:
- A clear way to navigate Facebook Ads Manager
- Where to find crucial stats
- How to see your test and ad results
Creating copy and advertisements for your Facebook marketing efforts is important, but without understanding HOW to set up proper ads and target the right people, at the right time, your marketing efforts could prove to be fruitless!
In this brand-new 4 part training program, I am going to guide you through how to target the perfect audience for your Facebook advertising, why you shouldn’t be using boosted posts, how to use Facebook's ads manager and how often you should be testing new audiences.
Let’s take your Facebook efforts to the NEXT LEVEL.
If Your Ads Aren’t Reaching The Right People, It Doesn’t Matter HOW Good The Copy Is!
Advertising is one of the most important aspects of your virtual business.
Truth is - there is a LOT more to advertising than just making sure your copy is great and your headlines are solid.
There are companies and agencies that will charge you THOUSANDS of dollars to run your Facebook marketing efforts, but in this brand new mini-course I am going to show you the simple steps you can take to elevate your Facebook marketing efforts to the next level.
We aren’t just talking about ad copy here - we are going to take a DEEP dive into audience selection, setting up ads, testing and benchmarks for your marketing and so much more.
Let me hold your hand through the systems I use to reach over 17 MILLION people with as little ad spend as possible.
I want to show you how my simple Facebook ads run to bring in over 2,000 new leads and customers every single week.
Let’s jump in!
Module 1: Why Boosted
Posts DON’T WORK!
Posts DON’T WORK!
User beware!
One of the most common mistakes we see new business owners make is falling into the trap of boosting posts from their Facebook business pages.
It’s simple right? You make a post, spend a little, and BAM you reach more people, right?
WRONG.
I want to introduce you to one of the brightest minds in the Facebook advertising world who is going to show you exactly why boosted posts don’t work - and what you can do to move past boosting posts.
We will cover:
- Why boosted posts don’t work
- Why you should be using Facebook Ads Manager
- How boosted posts differ from Facebook ads
Module 3: 5 Proven Growth Strategies
for a Successful Coaching Business
Your customer avatar is basically another term for your audience.
Whenever you’re marketing anything anywhere - figuring out who your perfect audience is will escalate your marketing efforts and make your entire marketing process simple and efficient.
Who is most likely to buy your product?
How do you avoid tire kickers?
Where does audience selection begin?
I cover this and more in this printable PDF you can use to define your audience and start building those audiences in your Facebook ads manager.
I’ll show you:
- The definition of a customer avatar
- Examples you can use to build your audiences
- A printable worksheet you can use to discover your customer avatar
Module 3: Testing And Validating
Your Facebook Audiences
Your Facebook Audiences
Data is the key to success.
In order to be successful with your marketing efforts, you need to be able to discover what is working, what isn’t working, and how much budget you will be allocating to your specific audiences.
In this video, I am going to take you through the exact validation steps, benchmarks, and testing requirements we use here at TMB to make sure our audiences are fresh and deliver high-quality leads and sales each and every day.
I’ll cover:
- How to allocate your ad spend to new vs. old audiences
- Benchmarks for success for audiences
- How frequently you should be testing new audiences
Module 4: Facebook Ads
Manager Video Training
Manager Video Training
If you’re like me and don’t come from a technology background, navigating social media platforms and ad creator studios can be extremely overwhelming and confusing.
Don’t worry - I have you covered!
I am creating a step-by-step video that will show you how to best use Facebook Ads manager so that you can set up your ads easily and quickly.
From knowing where to start your ads set up, how to find your results from your ads, and even where to see your tests and previous ads, this video will guide you through how to smash the learning curve and use Facebook Ads effectively.
You’ll learn:
- A clear way to navigate Facebook Ads Manager
- Where to find crucial stats
-
How to see your test and Ad results
To Make Sure You Get The MOST Out Of This Training,
I Am Including These 4 Bonuses FREE!
To Make Sure You Get The MOST Out Of This Training, I Am Including These 4 Bonuses FREE!
Bonus #1: The Facebook Stats Tracking Spreadsheet
($97 Value)
- Know exactly what stats to track
- Make faster decisions to improve your ad results at a glance
- Use the spreadsheet I use for my company and have fine-tuned over 5 years!
Bonus #3: Picking Your Perfect Audience
($297 Value)
Bonus #4: Individual Training With A Professional Business Coach
($497 Value)
- Get undivided one-on-one attention to help you gain clarity on what to do next
- Address anything that may stand in your way (so you can move forward)
- Create a plan with a trained coach to reach your FB ads and online income goals
Bonus #1: The Facebook
Stats Tracking Spreadsheet
Stats Tracking Spreadsheet
- Know exactly what stats to track
- Make faster decisions to improve your ad results at a glance
- Use the spreadsheet I use for my company and have fine-tuned over 5 years!
Bonus #2: Facebook Ads Checklist
- Make sure your Ads are ready to go
- An outline of everything you need to run your Facebook ads
- Help with organization and Ad planning
Bonus #3: Picking Your Perfect Audience
- How to know who will be most likely to buy
- Where to look for high converting leads
- Which social media platforms to focus on FIRST
Bonus #4: Individual Training With A Professional Business Coach
- Get undivided one-on-one attention to help you gain clarity on what to do next
- Address anything that may stand in your way (so you can move forward)
- Create a plan with a trained coach to reach your Facebook Ads and online income goals
Hear what people have to say…
"When I first started with Ted, I didn't have the confidence to sell from the stage or grow my business online. I was a pastor making $60,000 a year. Within 18 months, I did a million dollars in sales in my business. Thank you Ted. I'm forever grateful that I have the confidence to follow my dreams."
- Brandon Hawk
"I have learned to get clients, create presentation, and sell, so I can follow my dreams now, because of Ted’s support and program. My passion has always been travel since I was a young man. I found the confidence to create my own business and take my group across the world. I’m thrilled. Awesome, Ted."
- Francis Conrad
- David Mehler
"Being around Ted and his community changed my life. My gift would have died inside me had I not found my voice and true expression in the world."
- Jeanne Lecher
"I had a stutter and Ted’s programs gave me the confidence to get up on stages and follow my dreams. I have a multi-six figure business speaking and coaching for a living. Thanks Ted."
- Alex Moscow
You Have 30 Days To Try Out The Training.
If this training doesn't blow you away, just send us an email and 100% of your investment will be refunded.
That's how confident I am in this training.
Creating copy and advertisements for your Facebook marketing efforts is important, but without understanding HOW to set up proper ads and target the right people, at the right time, your marketing efforts could prove to be fruitless!
In this brand-new 4 part training program, I am going to guide you through how to target the perfect audience for your Facebook advertising, why you shouldn’t be using boosted posts, how to use Facebook's Ads Manager and how often you should be testing new audiences.
Let’s take your Facebook efforts to the NEXT LEVEL.
You Have 30 Days To
Try Out The Training.
If this training doesn't blow you away, just send us an email and 100% of your investment will be refunded.
That's how confident I am in this training.
Copyright 2026 Ted McGrath Brands. All Rights Reserved. | 690 Main Street #1109 Safety Harbor, FL 34695
Contact Us: +1 727-334-2474 or support@tedmcgrathbrands.com
Disclaimer: each client testimonial that you see is based on what our clients tell us. We don't verify their financial statements, we take their word on it. Getting results in building a business is hard, and each of our clients works really hard to get results. We don't guarantee any results and you should know that building a business
and investing in marketing is a risk.